What impresses me about this post is the ability to articulate design thought. Exposing how the act of de-emphasizing elements naturally emhpasizes other elements is a valuable piece of information which for many can only be discovered after spending several hours staring at their design.

Design is often “felt”. We know visuals feel right but sometimes its difficult to explain why. This article gives insight into the working mind of a designer and communicates reasoning as to why good design works and bad design doesn’t.